The free audit
Tell us where to look.
A written teardown of your funnel: search visibility, AI citations, conversion and measurement, within a few working days. No call required. You keep the report whether or not we ever work together.
The audit is a written report on where your funnel leaks and what to do about it. You email us your website address and the markets you sell in, and we come back within a few working days with findings you can act on, whether you hire us or not.
We reply within two working days. One useful report, then it is your move.
What the report covers
Four areas, and you can ask us to weight any one of them. Most audits come back with findings in all four, because the problems compound: weak measurement hides a conversion problem, which in turn makes a conversion problem look like a traffic problem.
Search and AI visibility
Where you rank, where you do not, and which sources the assistants cite for the questions your buyers actually ask. Includes the ten-question citation check we run for our own clients.
Paid media efficiency
What the spend is actually buying, where it is still reaching people who have already converted, and which audience exclusions are missing.
Conversion and measurement
Form length, duplicated tracking, channel grouping, and whether the numbers in your ad platform agree with the numbers in your CRM.
Team and AI readiness
Where your team spends hours on work a tool could absorb, and what would have to be true before that change would actually stick.
How it runs
01 · You email
Your website address, the markets you sell in, and what you want looked at first.
02 · We dig
A few working days of real analysis, using your public data and anything you choose to share.
03 · You get the report
Written, specific, and ordered by what we would fix first rather than what is easiest to say.
04 · Your move
Act on it yourself, hand it to your current agency, or talk to us. All three are fine.
What to send us
The shortest useful brief is three lines: your website, your markets, and the thing that is bothering you. Everything below that is optional and only makes the report sharper.
- Your website address. The only genuinely required item.
- The markets you sell in. Gulf demand curves differ by country, and a regional average hides the differences that matter most.
- What to look at first. Search and AI visibility, paid media efficiency, conversion and measurement, your team’s AI readiness, or the whole funnel.
- Anything you already suspect. The problem you cannot yet prove is usually the fastest place for us to start.
- Access, only if you want depth. Read-only analytics or ad account access produces a sharper report. It is optional, and plenty of audits are done without it.
Why it is free
Because it is the most honest sales pitch we have. An audit shows you how we think and what we notice before you have spent anything, and it costs us less than a pitch deck that would say the same thing far less convincingly.
It also filters in both directions. Some audits end with us telling a company that their agency is doing good work and the problem sits somewhere else entirely. That is a result worth having, and it costs us a few hours to reach.
Who it is for
A good fit
You sell in the Gulf, your website does real commercial work, and somebody internal can act on what the report says. In-house teams, founders, and companies already working with an agency all get something useful out of it.
Probably not
Pre-launch businesses with no traffic to analyse yet, and anyone who wants a quote rather than an assessment. If you want a proposal, email and ask for one directly. That is a faster conversation for both of us.
Straight answers
Questions people ask first
Is the audit really free?
Yes, and there is no call attached to it. You email us, we send back a written report, and you keep it whether or not we ever work together. Nothing is gated behind a form and there is no obligation.
How long does it take?
A few working days in most cases. We reply within two working days to confirm what we are looking at, and the report follows. If the scope means it will take longer, we say so before starting.
Do I need to give you account access?
No. The audit runs on public data by default. Read-only access to analytics or your ad accounts makes the findings sharper, but it is entirely optional and many audits are done without it.
What if we already have an agency?
That is common and it is fine. The report is written for you, not against them, and some audits end with us confirming the agency is doing good work and pointing at a problem elsewhere in the funnel.
Will you try to sell me something?
We will tell you what we would do next and what it would involve, because that is the useful half of the answer. If you would rather just have the findings, say so in your email and we will leave the pitch out.
What happens to the information I send?
We hold whatever you send for as long as we are talking to you about it, and we do not share it. The privacy policy has the detail.
Send us three lines
Your website, the markets you sell in, and what is bothering you. That is enough to start, and we reply within two working days.
One useful report, then it is your move.