A sell-out launch rooted in purpose.
Overview
<p>Klima is a leading-edge sustainable development that reimagines how people live. It needed a brand and digital presence as forward-thinking as its properties — so it partnered with Slipstream to build a brand and digital experience that would resonate with environmentally-conscious buyers.</p>
The Challenge
<p>The environmental property sector is overloaded with green claims. Klima needed a brand that felt authentic and distinct — not just another hedge logo and a list of sustainability certs .</p>
Our Approach
<p>Slipstream built a purpose-led brand with a visual language rooted in nature and modern living.</p>
- Brand positioning and narrative
- Logo and identity system
- Lifestyle photography direction
- Website design and build
- Launch content campaign
The Results
<p>Phase 1 sold out within 60 days of launch. The brand was shortlisted for three industry awards and established Klima as a premium name in sustainable property.</p>
“<p>They didn't just give us a logo — they gave us a world for our brand to live in.</p> ”